There seems to be a misconception about soy wax candles versus paraffin wax scented candles, and I am here to set the record straight. As far as soy, if you research raw soy products you will find that soy wax cost about 30% less than high-grade paraffin and the scent oil retention is only 6% compared to a possible 12% for paraffin recipes. This means that soy candle cost a lot less to produce than our current line.
However, the industry tries to charge more because it is supposedly in some way, shape or form more environmentally friendly. For whatever reason, people tend to equate soy with “GOING GREEN” and more eco-friendly than its paraffin counterpart. A contention that simply isn’t true.
Did you know that the US used to be the world’s largest exporter and consumer of soy? We no longer are because we converted soy crops for crops that were better suited to alternative fuel like corn. You know who’s the world’s largest producer of soy today? Brazil. You know why? To keep up with the ever increasing demand for soy from China (now the world’s leading consumer of soy).